Our client is one of the world's largest Fund Managers with offices in over 10 countries and manages US$1.98 trillion (as of 30 June 2007) for institutional and private clients around the World.  Recognising the differing financial needs and goals of investors, they provide unparalleled choice when it comes to investing, offering funds focusing on active, index and asset allocation strategies, liability driven investment, currency strategies, cash management, securities lending, hedging strategies, transitions, commodities trading and exchange traded funds.

Overview for the Investment Writer

To provide exceptionally high quality, technical and high impact investment content to support the European business specialising in an ETF product.  The Investment Writer will be responsible for writing and editing marketing and sales material for the European business. Working with the Literature Manager to create content for all marketing collateral in English, he/she will also work closely with external translation agencies, freelance writers, and other key stakeholders around the business, including compliance.

Working as part of the European Literature Team, the Investment Writer will write copy for all marketing collateral from brochures in support of new product launches to regular investment commentary. This role will manage the production of influential and technical copy from concept to delivery. Since 2006, this area has increased the local focus within Europe and has tailored all its written material in the following countries: France, Germany, Netherlands, UK, Italy and Switzerland. In 2008, the focus will be on creating highly technical content according to our house style and tone of voice guidelines and will see them starting to create marketing collateral for Spain and Luxembourg.

Key Responsibilities for the Investment Writer

• Work closely with the Literature Manager and other key stakeholders to create clear and comprehensive briefs for each article
• Initiate, research, write and edit a variety of literature for web, advertising and direct marketing material
• Liaise with external translation agencies to arrange translation of copy into various languages. The jobholder must know and understand the restrictions within each European country
• Liaise with Compliance and Legal teams to ensure statutory compliance
• Ensure all copy conforms to house style and tone of voice guidelines, occasionally working on the look and feel of the document
• Work closely with the Sales Strategy Team, Product teams and Country Marketing Managers to ensure that the text is exceptionally well written, and appropriate for the target audience
• Ensure timely execution of all writing projects
• Prioritise all writing initiatives in own role
• Working closely with the Head of Brand and the Literature Manager, maintain the style guide including a translation glossary
• Guardian of the style and tone of voice of all written material, including the internet presence
  Be the main contact for proof reading marketing collateral
• Contribute to forming the areas Marketing Team and culture

Skills/ Experience Required for the Investment Writer

• Extensive experience in investment writing for international financial institutions
• Excellent understanding of institutional and wealth investment markets, equity, fixed income products especially ETF's
• Understanding of EMEA regions and requirements from a content point of view and be able to adjust writing style accordingly
• Excellent proofreading skills
• Ability to see all projects from conception through to completion with minimal guidance
• Be a confident self-starter and an excellent team player
• Able to operate in a fast-paced environment with flexibility in regards to changes in strategy and project plans on a regular basis
• Excellent time management and prioritisation skills
• Fluency in a second European language would be an advantage
• The investment writer will monitor performance of products and markets, and, more generally, current investment themes and ideas
• Experience of monitoring and interpreting investment themes and trends is also required
• Honours Degree (or higher) in English (or equivalent) from a top class university
• IMC qualified (preferable)
• Good knowledge of Adobe Acrobat Standard, PowerPoint, Word and Excel